"We came in as two very young girls," smiles Sana, "set up a business and we sort of led the path. "Chairman Hashoo Group: Saddaruddin Hashwani - Pak Economy", "Why India is part dysfunctional, fully functional", "PROFILE OF CONTESTANTS OF DIRECTORS' ELECTION", "Zardari tried to kill me, Hashwani alleges in his book", "Book review: Truth Always Prevails - let truth be told - The Express Tribune", "The News International: Latest News Breaking, Pakistan News", "Exposed By Panama Papers: List of Pakistani politicians, businessmen and judges who own offshore companies", "Pakistan's highest civilian honour for Dubai-based businessman and philanthropist", Pearl Continental Hotels Pakistan Official site, https://en.wikipedia.org/w/index.php?title=Sadruddin_Hashwani&oldid=1127903261, Pakistani expatriates in the United Arab Emirates, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 17 December 2022, at 08:34. Theyre all revved up for fashion week and are celebrating the inclusion of their names in the top 50 CEOS of the country. That creates a nice balance and helps me unwind., While Iqraa always seems to be on the top of her game, she too, has had her moments of weakness. Her field was male dominated but she had faith in her capabilities and knew she was as good, if not better, than her male colleagues. All you have to do is get a monthly facial and a good face wash. You dont need to be lavish. After Shaguftas children got older, she switched back to a full time job. In April 2016, he and his son, Murtaza Hashwani, were named in the Panama Papers.[8]. I consider myself a work in progress. Sanas journey began as a student in New York. Instead, she took up hourly based teaching assignments and started teaching CA students. Among other things, her daily to-do lists also have son time during which she focuses just on her son. March 23, 2020. When we started off, we were the new kids on the block; there was Shamaeel, Rizwan and Faiza. It was crass. Pakistan barely has any trade schools or any sort of government support, and despite that, we see so many pioneers emerging. To handle the business aspect, we are hiring professionals to push it forward. She feels that today, everyone is in rat race, trying to beat the rest and are oblivious to their surroundings. She has chosen the CEO of an upcoming hotel brand in Pakistan, the Editor of Paperazzi, a Yogi turned entrepreneur, a highly dedicated surgeon, a PR Guru, a fashion designer, a versatile professor of Art at IVS, a Chartered Accountant who is the COO of AKU facilities and last of all Karachis most well known Makeup Artists and Entrepreneur, Bina Khan. Fashion journalists didnt exist; only a couple of magazines carried fashion shoots, today there are hundreds of publications and blogs dedicated to fashion. You need a strong and independent team with retail knowledge. Prove youre strong, its okay to own your power., Its important to be financially independent as a human, but Bina recognizes the fact that a lot of women are keen on being taken care of by their husbands, which is okay too. Failure has come many times. She is someone who values the lessons life has to teach. Sana Hashwani Safinaz Muneer: Headquarters: Karachi, Pakistan. She is a mother to three teenagers and even though she has much on her plate, she is a constant learner and strives to keep adapting with time. The same goes for interiors; people are not interested in our team designing their house, they want to talk to us; they want our vision. In fact every day there are moments of weakness. She advises young women to be financially independent since its essential for personal growth. She passed all her exams in her first attempt and was one of the few to complete her CA in the 4 year duration. News Desk. You get in there; you bounce off them because they have different ideas. Initially it was difficult to align Pakistani traditional designs with international designs and concepts, but gradually she found her way forward. Tremendous scope; it is now about engaging and we are at the stage where the public is engaging with us. Its amazing how people have created stuff out of thin air., As a bridal makeup artist, Bina struggles with people who have a constant desire to be fair. Whats with the fair stuff? Complexion should not matter. She is taking care of other peoples wellbeing and saving lives. With prt, Shamoon (Sultan) has created millions of jobs, and with more and more companies following the trend, a massive amount of employment has been generated. Its something we have to change. Life does give you chances, there are several paths. Theyve broken the glass ceiling, to say the least. Do they also have a succession plan in place, I ask? The ministry set trade schools in the right areas, where eager girls would come to learn. Happy with the choices she has made in life, Seveen is a firm believer of the fact that if a woman puts her family first, they also give her the space and freedom to be who she wants to be. Sana Khan with Aashka Goradia. KARACHI: In an exclusive interview with . Sana Hashwani and Safinaz Munir are the two creative designers behind Sana Safinaz, which is one of the most popular brands of the Pakistan. Sadaf makes it a point to make up for the lost time later when she wraps up her work. calling the social media rumours "uncalled for and unproductive slander": A photo posted by Instagram (@instagram) on Mar 22, 2015 at 11:21am PDT. Currently Im working as COO of AKU hospital, clinical labs and outreach services. Facebook gives people the power to. Aadi Adeal Amjad Biography - Age, Height, Wife, Family, Drama List ; Dil e Veeran Drama Cast Real Name & Pictures ; . Sana Safinaz contact info: Phone number: +92 21111003005 Website: www.sanasafinaz.com What does Sana Safinaz do? Sana Nawaz Biography The elegant lady is also a very beautiful model and actress. Let me explain. SH: And a very exciting one. Running a business in Pakistan is a challenge in itself. A long story of the reason for infection was also shared on social media. Strength, talent, efficiency and usefulness matter. But its not just their achievements which make them so inspirational, its their attitude. With so much misinformation being disseminated via various channels (mainly looking at you, WhatsApp) in light of the Covid-19 pandemic, the latest celebrity to become a victim of false claims is Sana Hashwani of designer duo Sana Safinaz. 27 years into the business, having experienced both highs and lows, they are just as excited by fashion, today, as they were when they started out. I felt like quitting at that moment. You should just focus on yourself and your work. SH: You have to give a five to six year timeframe to any business. If you start thinking like that, youll be able to figure out your way through any situation. Which has been sent to Quarantineh Center under preventive measures where she is undergoing treatment. Again it was not a big vision; we said lets start this and see where it goes. But having cracked the code for commercial success as well as creative excellence - almost a dozen Lux Style Awards sit on their desk as testament to their excellence - it is no wonder that Sana and Safinaz are still excited by fashion. Suddenly, change came when Karma, HSY and Maria B. came on the scene. Salinas journey is an inspiration for all those who sometimes get pulled down by their own do-lists for the day. Every woman should have the ability to support herself if she chooses to. By 1970s, it had become Pakistan's largest cotton trading company. Fashion fades, only style remains the same. That recognition of the importance of evolution, to move on; Sana and Safinaz are cognizant of the fact that change is good and that makes their brand just as relevant, today, as it was two decades ago. @F. Shah I guess they design for the niche, not for general public. I have now decided that the answer to this problem is sleeping less! Shaping them into free thinking girls in a world where there are so many norms to follow is my miracle moment. Sehr is an amazing mother, values all her relationships and is extremely dedicated to her work. We have invested heavily in our brand and we have to think where the brand will be when we are not there. Why are you asking a racist, I want to ask her?". It is so liberating. "We are sharing Sana Hashwani's test results in order to dispel the rumours that she has Covid19. Therefore, when the going gets tough, Bina goes for vacations and switches off from her busy life. I will miss the fashion week and it will not be the end of the world. Mehr gives maximum time to her children while they are up but after their bedtime its all about self-love. Clothes mean nothing until someone lives in them. When I did it, that moment gave me power and courage. Sanas fashion sense speaks for itself, having been in the industry for the past 25 years, she has dedicated time toher studio working tirelessly to create the perfect piece of attire. SH: Getting there. LIMITED. This is a country of nearly 200 million people; unofficially Karachi has a population of 28 million people, Lahore approximately 11 to 12 million. This week, our Ponds Miracle Women mentor is Sana Hashwani, the co-owner of the high end fashion empire Sana Safinaz. She was much older and that allowed her to become calmer and wiser. I have to-do lists for the week and on Sunday I realize I didnt get any of the things done. I remember I worked from day 1. . With her family right by her side, she is sure to make a special name for herself in the field of art and design in Pakistan. You know, one irresponsible commentator, that called me a racist is now asking me to design a wedding dress for her. Worrying about what others are doing will never take you anywhere, Sehr proclaims. Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. So, if I was racist, the impact is massive. We are the only premier luxury retailer offering elegant ready-to-wear & fashion fabrics, tastefully printed and embroidered along with avant-garde silhouettes for the modern woman. From my mother to my sisters and my cousins, everyone has been doing great things. Here one has to nurture and build teams which understand the brand. Proud of the two entrepreneurs who made it big on their own in-spite of their privileged backgrounds. Miracle Woman Seveen Muneer is cheerful, affable and just the right blend of tradition and modernity. Thats rare in the cut throat industry she operates in. Even now, patients are doubtful of a female surgeon till they get to know and trust her. The fine-line comes when the design is copyrighted or if you use the design of a living artist. Both women started off in the largely male dominated industry of fashion and retail and sought to a targeted niche market of a largely higher socioeconomic clientele. I dont ever want to disappoint them, explains Sehr when talking about her ambitions. Pakistani's popular clothing and accessories retailer Sana Safinaz on Monday condemned rumours that their CEO Sana Hashwani has contracted the novel coronavirus. The onus is on us. Her weekends were taken up by jewelry and allocating enough time to it was challenging. It was quite a dilemma since Mehr was pregnant with her second child and had to give time to family, but the opportunity was too good to pass. From being pregnant to making the effort of getting your children through the years at school, instilling the drive to work hard, teaching them about being balanced and inculcating the sense of religion, it all takes a lot. The point is to keep moving forward and not letting difficult situations to pull you down. Prt accounts for only 10% of the market, but what it offers is convenience; it makes the brand accessible and opens up new avenues. Its pretty hard to stop.. The coronavirus test report of Sana Hashmi and her family members is negative. She thanks her mother especially for all the qualities she has passed on to me, for always believing in me, and constantly reminding me to be grateful to God every day. This is what has kept her away from feeling weak and incapable amongst all the hustle and bustle. Read More: Daughter of Sana Safinaz's owner Zevair Hashwani tests positive for COVID-19. She remembers once she spent the whole day working and setting up the juice bar with her partner without having eaten at all, which made her literally black out. SM: Retail is only as good as your team is. It was her fault she was in this situation and it was time to make amends. "Of course we do," says Sana. Therefore, after graduating with a Masters degree in textiles from Central Saint Martins in London, she returned to Karachi and carved a special place for herself in the textile sector. In an industry of veterans that love to ride on the coattails of past laurels, Sana Safinaz are trailblazers. "That was my baby. Until recently, we were completely hands-on and did everything ourselves, but we have realised this will not work anymore. However, this is a learning process and a very young field in a young country and Safi and I have learnt from mistakes that someone 10 years from now will not make. Sana Safinaz Lawn Collection 2014 - 'A Combination of Two Designers' August 22, 2022; 0 Comments; Sana Hashwani and Safinaz Mureen. When I am counselling young medical students or young trainees I say that look if you decide to have a family, all the success of your life becomes moot if your children dont do well. Sadaf was able to manage creating a work life balance as she had completed the bulk of her training when she had her children. Dont they worry about being plagiarized, as the copycat culture has snowballed in the past decade or so, with the countrys major designers worried about the lack of regulations when it comes to intellectual copyrights. My miracle moment was when I had both brands, Sana Safinaz and Outhouse Jewelry, collaborate for fashion week. Why would a young girl like Sasha or Zuwair (Safinaz and Sanas young daughters) trust a 50-year-old? However, the company was nationalised in 1973. Sana Hashwani. The store will not work correctly in the case when cookies are disabled. She had the desire to, in some way, give back to the society and her place of education so teaching was the most natural and perfect way of achieving that. But managing to complete her CA despite all the odds was Shaguftas miracle moment. While Sadaf feels going through the strenuous process of becoming a doctor was not that difficult, since she came from a family on doctors, getting into a male dominated field was a bit of a challenge. This is how you achieve brand loyalty. We design and run bridal entirely on our own. A: Twenty-five years ago, did you have a vision of how SANA SAFINAZ would play out? "When youre being humble and moving from point A to point B and youre not jealous of others and concentrating on what youre good at, I think thats the reason for our success, too.". A whole campaign was organized around the 100th issue which became a huge social media success. [4], In 2014, Hashwani published his best-selling memoir Truth Always Prevails. A: So it is contained? When lawn started getting pricey, they introduced the lighter version - Muzlin - for younger women who didnt necessarily want to dress up daily wear. Iqraa has her mother to thank for making her the enterprising person she is today. We broke into different avenues and levels which is why we sustained our position.". To me, a woman is not successful until she does justice to all her relationships, personal or professional, believes Sehr. [1] In 2014, they celebrated their Silver Jubilee on completion of 25 years of their retailing history. Lawn Royals: Sana and Safinaz. Change was something that she used to fear but has learnt that accepting and adopting change is, in fact, healthy. Tomorrow is my daughters 7th birthday and the first day of a fashion week. Simple things work., Living in Karachi, were all aware of city conditions and how calm can turn into chaos in a matter of minutes. Sana and I have no knowledge of retail; we are learning day to day. The House of Sana Safinaz has been her home away from home. The CEO of Nishat Hotels and Properties, this young mother is successful, patient and extremely down to earth. With experience, they have learnt how to deal with people, customers, and compensations. And after him, we will pass the baton to another person and we realize that succession plans are a key component of work. They are starting to believe in our brand. SM: Look at the number of Fashion Weeks taking place every year. As a qualified CA, she did her article-ship from AF Ferguson and Co and completed her advanced management program from Spain. But seeing how Mehr has tackled every challenge thrown her way so far, we are convinced that she is going waltz her way to many bigger successes. She begins each day with positive meditation, I sit up tall as soon as I wake up and count all my blessings, spend 5-10 minutes on just focusing on my body, breathing and being grateful. She is particular about giving time to herself and her family despite her busy schedule, which has taken a toll on Salinas social life, but shes clear about her priorities. SM: We are too young; just two and half years into it. While Miracle Woman Iqraa has much to be proud of professionally, her Miracle Moment is the birth of her second child. However, she is glad about the fact that because women like herself continued to push for it, the current trend is much different and there are many more females preparing to become surgeons. We really dont. Very admirable ladies.have created millions of jobs. ", "It excites us, we love it," Sana is quick to respond. SM: In retrospect I think that had we had business degrees we would have been savvier, although our baby steps toward the bigger picture worked for us. Im a makeup artist and own a salon and a photography studio. At 40, Bina Khan feels like she has achieved a little and has a long way to go. In Pakistan, there is no proper system but Bina also sees this as a great learning experience. I am what I tell myself I am, so whenever theres a struggle I repeat to myself: I am a strong independent woman, I can do this, I am enough, she says when explaining her mantra of success. The leaps are huge as compared to say 15 years ago in terms of the freedom women enjoy and it is time they embraced it and defied the gender moulds. The bridals have excited us in the last two years and were changing things up. However, the company was nationalised in 1973. Her strength and support is the reason behind the success of each and everyone in my family. In the beginning people told us we were going about it the wrong way, but it was our idea and we stuck to it. SM: The biggest problem is finding skilled labour, although in 10 years time you will find that skilled labour, because the industry will demand that those people come forth. Safinaz is sitting with a young Italian girl, married to a Pakistani and hence having moved to Karachi when I walk in; she's helping her understand the market dynamic so she can start her own label. Some of the teachers that taught me are still there and they are my mentors, she says. Reams upon reams of cloth draped around each model. But then someone else comes in and they start to take away your business and you wake up.". We steer the conversation back to fashion and the fact that theyve just gone and revolutionized wedding wear in Pakistan by launching a range of ready to wear wedding wear. It is seldom that people encounter life-changing moments and moments that have the ability to give someone a lot of power and courage. Then 18 years ago we went into lawn and five years ago we started doing lawn totally on our own. A chain of Sana Safinaz retail outlets opened in 2013 across Pakistan providing the latest in trendy and contemporary ready to wear clothing of both western and eastern aesthetic as well as unstitched designs, accessories and footwear. You can never rest with retail. Currently Sana is heading PR for Sana Safinaz while simultaneously being their brand representative for Outhouse Jewelry.
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